Fafuła

Aleksander Fafuła, PhD

Working in AI since 2007.

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Profile

I work on AI and data systems — from the infrastructure up to what runs on it. FreeBSD was my main OS as a kid, and the terminal has been home ever since. PhD in quantitative behavioural finance — data mining on investors' cognitive biases, a thread that runs straight to FunduszAI. I've worked across financial markets, banking and industry. Earlier, a few years as a touring rock drummer — they still turn up in my AI work.

What I'm working on

FunduszAI funduszai.pl

An experiment in AI-driven equity analysis on the Warsaw Stock Exchange. For each stock, a panel of AI agents argues it out — news, technical, fundamentals, macro, bull against bear — and settles on a position with a confidence level, then scores its own calls over time. A public test of what current AI can and can't do in real markets. Not investment advice.

AI & data infrastructure in finance

The systems that sit underneath AI products in financial services — data pipelines, compute, and the parts that have to keep running once the demo is over. Most of this work is under NDA; FunduszAI is the piece I can show in the open.

Kierunek Innowacje (Direction: Innovation) kierunekinnowacje.pl

A business podcast in Polish — on Spotify, YouTube and Apple Podcasts — that I host. Long-form conversations with people building and running things in tech and business, about putting AI and new technology to practical use: real problems and what actually works, not theory.

The world's first drum kit with real AI aidrummer.io

Not a beat generator and not a robot arm — an AI you talk to that builds, tunes and plays real drum hardware. Most music AI just makes audio; this one drives a physical instrument from plain conversation. Telling it what you want replaces hours buried in menus.

Background

PhD in quantitative behavioural finance, awarded with distinction.

Doctoral dissertation recognised in the national NTIE competition in economic informatics, 2014.

Two-time winner of Digital Ars, Poland's first AI-art competition (DigitalPoland) — the open-category piece, "AI painting with the drums", a GAN that paints in real time to live drumming.

Selected work

  • Principal AI & Data Architect (2025–present). Current engagements are under NDA.
  • Chief Data Officer — Chabre, data & AI consulting (2023–2025). Client projects in the Gulf.
  • Senior Director, Data Architecture & Analytics — Diversey, global chemical and manufacturing company (2023). Predictive maintenance for a 1,200-robot fleet.
  • Global Enterprise Solutions Architect — British American Tobacco, FMCG (2020–2023). Data-science architecture for revenue growth and marketing, rolled out across international markets.
  • Head of AI & Data Science Infrastructure — Publicis Groupe, advertising & media (2018–2020). Built the group's geo-analytics for campaign targeting.
  • Data Analytics & Big Data, Manager — PwC Poland, consulting (2015–2018). Built a big-data platform for a global food retailer that lifted average basket size up to 23% — a Cloudera customer story. Also built M.A.I.A., PwC's AI recruitment assistant, and big-data systems in telecom and banking.
  • Chief Data Scientist — MarketPsych (2011–2015). The behavioural-finance firm behind the Thomson Reuters MarketPsych Indices. Research I produced there is cited in Richard Peterson's Trading on Sentiment (Wiley).
  • Assistant Professor, Lecturer & Researcher — Wrocław University of Economics, Kozminski University (2007–2022). Teaching AI and data science.